|
|
|
|
|
 |
|
Marketing
|
|
|
 |
Member Intro
Purpose
Concepts
Hypotheses
Methodology
Discussion
Conclusion and Understanding
1.
2.
3.
4.
5.
6.
7.
Before start presentation
3. Concepts
THEORETICAL
FRAMEWORK
The role of price
and price knowledge
in the act of purchase
Children
as economic agents
Influence of
price presentations
on perception and demand
123
Role of prices and price knowledge
in the purchasing process
EXPENSIVE
Good
quality
INEXPENSIVE less good quality
Role of prices and price knowledge
in the purchasing process
“Although they have low price knowledge,
price is important factor”
Q:Do you know how much is a Black Sin noodle
It’s
1,450won
I don’t know exactly.
But I think it’s
between
1300~1500won
Price recall Price recognition
Relative
price knowledge
Cumulative stages
in the learning
Real actor
in the economy
Price,
its appearance as number
￦
123
Influence of price presentations on consumer perception and demand
.... |
|
|
|
 |
 |
온라인 마케팅 제안서(E-Marketing Guide) |
|
아트마케팅,아트마케팅유형및특성,아트마케팅전.. |
|
STP Marketing,마케팅,브랜드,브랜드마케팅,기.. |
|
바이럴마케팅특징및사례,바이럴마케팅사례,바이.. |
|
Marketing Strategy |
 |
e-Marketing(Morgan Stanley) |
|
Internet_marketing_계획 |
|
e-Market place를 이용한 국내기업의 성공사례 |
 |
The Reverse positioned marketing,Face the ma.. |
|
인터넷마케팅,블러그마케팅,블러거마케팅,Blog .. |
|
Strategic Marketing,마케팅,브랜드,브랜드마케.. |
|
Day_Marketing,기념일마케팅,화이트데이,발렌타.. |
|
Story telling marketing,스토리텔링마케팅,스.. |
|
Marketing_설화수,마케팅,브랜드,브랜드마케팅,.. |
|
|
|
|
|
|
|
|
|
|
| |
|
|
|
2013.03.27
56페이지
