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마케팅 Marketing,마케팅,브랜드,브랜드마케팅,기업,서비스마케팅,글로벌,경영,시장,사례
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마케팅 Marketing
제품 가격 책정에 따른 마케팅 전략
product line pricing
optional - product price
captive - product pricing
by - product pricing
product bundle pricing
Introduction
Index
Conclusion
Demonstrate our subject
Main subject
Q A
Contents
Using the categories found in Table, find an advertisement that illustrates each of thestrategies.
Demonstrate why the advertisement fits the category.
description
Strategy
Product line pricing
Setting price steps between product line items
Optional-product pricing
captive - product pricing
by - product pricing
product bundle pricing
Pricing optional or accessory products sold with the main product
Pricing products that must be used with the
main product
Pricing low-value by-products to get fid of them
Pricing bundles of products sold together
What is our subject
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2013.04.04
13페이지
