설화수

S u l .w h a .s o o.
Contents
1. Brand Selection
2. Situation Analysis
3. Developing Advertising Strategy
5. Media
4. Creative Plan
We select the brand ‘Sulwhasoo’
1. Brand Selection
A brand that pursues an epigyny of aesthetics

By using the original resources from nature to take care of ones beauty, and to develop an inter-relationship between human and nature

-To benefit the skin by making a body and mind that controls the inner side

-The combination of ancient wisdom and modern technology

2. Situation Analysis
‘Sulwhasoo’ will go to China
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[pptx/pdf]설화수