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소비자행동분석-LOTTE GIANTS
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Consumer Behavior
“ LOTTE GIANTS Let s be the Giants
”
CONTENTS
1. Korea Professional Baseball
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Lotte Giants
KOREA PROFESSIONAL BASEBALL
Korea National Baseball Team
2006 WBC
Semi - Final
2008 Beijing Olympic
Champion
2009 WBC
Second Place
1
Lotte Giants
KOREA PROFESSIONAL BASEBALL
The Effect - Number of Spectators
2. Lotte Giants
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Lotte Giants
INTRODUCE THE LOTTE GIANTS
Emblem Mascot Nuri, Ahra, Piri
History
Hometown : Busan, Ulsan
Establishment : 1975
Title : 2 times Korean series winners in 1984, 1992
In 2011 : Coach, Yang seungho, 3rd place
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Lotte Giants
INTRODUCE THE LOTTE GIANTS
The number of audiences in 2011
Team Records
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Lotte Giants
MARKETING STREATEGY
Special Cheer Culture
Special cheer songs and
Instruments are represented
the Lotte Giants.
[ The biggest Karaoke in the world ]
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Lotte Giants
MARKETING STREATEGY
Emotion Marketing
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[소비자행동분석] 소비자 구매행동분석, 관여도.. |
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[소비자행동분석] 소비자 의사결정과정, 소비자.. |
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소비자행동분석과 소비자 행동에 영향을 미치는.. |
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목표시장의 선정(수요분석, 소비자행동분석, 표.. |
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[마케팅관리] 시장분석, 소비자행동분석, 목표.. |
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[마케팅전략] 기업의 마케팅 목표설정, 시장기.. |
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소비자행동분석,KT G분석,KT G마케팅전략,소비.. |
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블랙스미스 마케팅전략분석과 블랙스미스 소비.. |
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마케팅관리(시장세분화와 제품차별화, 소비자행.. |
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소비자행동분석,마케팅,브랜드,브랜드마케팅,기.. |
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소비자행동분석,피자헛,미스터피자,마케팅,브랜.. |
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소비자행동분석을 기초로한 인터넷 광고전략수.. |
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소비자행동분석,처음처럼,처음처럼마케팅전략,.. |
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소비자행동분석,소비자의사결정,마케팅,브랜드,.. |
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2013.03.28
22페이지
