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E-MART,이마트,E-MART기업분석,이마트기업분석,이마트전략
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E-MART
Introduce
What is the discount store
It means a new retail business conditions
that has about 3,000 square feet of retail
space and sells always at a low price
below a marked price on a price tag that
a manufacturer directed, using a process
of selling goods in large quantities by a
thorough self-service.
What is the background of introducing the discount store
In the situation of the increase in personal
income, improvement of women’s economic
power and change of the style of living, the
existing discount retail industry brought a great
change in development of the distribution
industry through advanced distribution system
and technical tie-up and cooperation from
overseas. Thus, a large-scale discount store,
E-Mart, was opened up in 1993.
How is the prospect of the discount store
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2013.05.02
48페이지
